Privacy Policy

elcome to the Production Live privacy notice; GDPR version.

At Production Live, we value your privacy and are committed to protecting your personal data. This privacy notice will inform you about how we handle your personal data when you visit our website (irrespective of your location) and detail your privacy rights and the legal protections in place.

To ensure clarity and ease of understanding, this privacy notice is presented in a layered format, allowing you to navigate to specific sections of interest. We also provide a glossary to help you understand technical terms used in this notice.

1. Important Information and Who We Are

Purpose of This Privacy Notice: This privacy notice aims to provide you with information on how Production Live collects and processes your personal data through your use of our website, including any data you may provide when signing up for our newsletter or purchasing our products or services.

Children’s Data: Our website is not intended for children, and we do not knowingly collect data relating to children.

Understanding Your Rights: Please read this privacy notice along with any other privacy notice or fair processing notice we may provide on specific occasions when collecting or processing your personal data. This notice supplements other notices and does not override them.

Controller: Production Live is the data controller responsible for your personal data (referred to as “we,” “us,” or “our” in this notice). If you have any questions regarding this privacy notice or wish to exercise your legal rights, including contacting our Data Protection Officer (DPO), please use the contact details below.

Contact Details: Name: Production Live Email: info@productionlive.com Address: 7 Station Halt, SN3 4GL

Complaints and ICO Contact: You have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues. However, we encourage you to contact us first to address your concerns before approaching the ICO.

Changes to the Privacy Notice: This privacy notice was last updated on 31st July 2023. Please inform us of any changes to your personal data to ensure accuracy and relevance.

Third-Party Links: Our website may contain links to third-party websites, plugins, or applications. We are not responsible for the privacy statements or practices of these third-party sites and encourage you to review their policies when leaving our website.

2. The Data We Collect About You

Understanding Personal Data: Personal data refers to any information that can identify an individual. Anonymous data, where identity has been removed, is not included.

Types of Personal Data We Collect: We may collect various types of personal data about you, including:

• Name, Email Address, and Telephone Number for the purposes of responding to your inquiries.
• Marketing and Communications Data, including your preferences for receiving marketing materials.

Aggregated Data: We may also use Aggregated Data, which is not considered personal data, for statistical or demographic purposes. When combined with personal data, Aggregated Data is treated as personal data under this privacy notice.

Special Categories of Personal Data: We do not collect any Special Categories of Personal Data (sensitive data) or information about criminal convictions and offences.

Consequences of Not Providing Personal Data: If we require personal data by law or under a contract and you fail to provide it when requested, we may be unable to perform the contract or provide services. In such cases, we will inform you promptly.

3. How Your Personal Data Is Collected

Methods of Data Collection: We use different methods to collect data from and about you, such as:

• Filling in forms or corresponding with us by post, phone, email, or otherwise.
• Providing personal data when applying for products or services, subscribing to newsletters, or giving feedback.

Automated Technologies: As you interact with our website, we may automatically collect Technical Data related to your equipment, browsing actions, and patterns.

4. How We Use Your Personal Data

Legal Basis for Processing Your Personal Data: We will only use your personal data when permitted by law. Common circumstances for using personal data include:

• To fulfil contracts with you or before entering into a contract.
• For our legitimate interests or those of a third party, provided your interests and rights are not overridden.
• To comply with legal or regulatory obligations.

Specific Purpose and Legal Basis for Data Processing: Please refer to the table below for details on specific purposes, types of data used, and the lawful basis for processing we would typically undertake:

Purpose/Activity
Type of data
Lawful basis for processing, including basis of legitimate interest

To register you as a new customer
(a) Identity
(b) Contact
Performance of a contract with you

To process and deliver your order or service including:
(a) Manage payments, fees and charges
(b) Collect and recover money owed to us
(a) Identity
(b) Contact
(c) Financial
(d) Transaction
(e) Marketing and Communications
(a) Performance of a contract with you
(b) Necessary for our legitimate interests (to recover debts due to us)

To manage our relationship with you which will include:
(a) Notifying you about changes to our terms or privacy policy
(b) Asking you to leave a review or take a survey
(a) Identity
(b) Contact
(c) Profile
(d) Marketing and Communications
(a) Performance of a contract with you
(b) Necessary to comply with a legal obligation
(c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)

To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
(a) Identity
(b) Contact
(c) Technical
(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)
(b) Necessary to comply with a legal obligation

 
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences
(a) Technical
(b) Usage
Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)

To make suggestions and recommendations to you about services that may be of interest to you
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(e) Profile
Necessary for our legitimate interests (to develop our products/services and grow our business)

By providing this privacy notice, Production Live aims to maintain transparency in how we handle your personal data and ensure compliance with GDPR regulations. If you have any questions or require further information, please don’t hesitate to contact our Data Protection Officer using the provided details.

Marketing

At Production Live, we believe in providing you with choices when it comes to how we use your personal data, especially in regards to marketing and advertising. We have implemented the following mechanisms to help you control your personal data:

Promotional Offers from Us

We may use your Identity, Contact, Technical, Usage, and Profile Data to analyze your preferences and interests. This helps us determine which products, services, and offers may be relevant to you, a practice we refer to as marketing.

You will receive marketing communications from us if you have requested information from us, purchased goods or services, or provided your details when participating in a competition or promotion, provided that you have not opted out of receiving marketing messages.

Change of Purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another compatible reason. If you wish to understand how the processing for the new purpose is compatible with the original purpose, please feel free to contact us.

In situations where we need to use your personal data for an unrelated purpose, we will inform you and explain the legal basis that allows us to do so. Please note that we may process your personal data without your knowledge or consent when required or permitted by law.

5. Disclosures of Your Personal Data

We may share your personal data with the following parties for the purposes outlined in the table in paragraph 4 above:

Internal Third Parties as defined in the [Glossary].

External Third Parties as defined in the [Glossary].

Additionally, we may choose to sell, transfer, or merge parts of our business or assets or engage in acquisitions or mergers with other companies. If such changes occur, the new owners may use your personal data in the same manner described in this privacy notice.

We ensure that all third parties respect the security of your personal data and process it in accordance with the law. We do not allow third-party service providers to use your personal data for their purposes. They are permitted to process your personal data only for specific purposes and under our instructions.

6. International Transfers

We do not transfer your personal data outside the European Economic Area (EEA).

7. Data Security

Data Retention:

We will retain your personal data only for as long as necessary to fulfil the purposes for which we collected it, including compliance with legal, accounting, or reporting requirements.

Retention Period Determination:

The appropriate retention period for personal data is determined by considering factors such as the amount, nature, and sensitivity of the data, the potential risk of unauthorized use or disclosure, the purposes for processing, the possibility of achieving those purposes through other means, and applicable legal requirements.

By law, we must retain basic customer information, including Contact, Identity, Financial, and Transaction Data, for six years after customers cease using our services for tax purposes.

Deletion and Anonymization:

You can request the deletion of your data, subject to certain legal exceptions, or we may anonymize your personal data for research or statistical purposes without further notice to you.

9. Your Legal Rights

Under data protection laws, you have various rights regarding your personal data. The following links provide more information about these rights:

• Access to Personal Data
• Correction of Personal Data
• Erasure of Personal Data
• Objecting to Processing
• Restricting Processing
• Data Portability
• Withdrawing Consent

No Fee Usually Required:

You have the right to access your personal data and exercise your rights without any charge. However, we may charge a reasonable fee or refuse to comply if your request is unfounded, repetitive, or excessive.

Verification and Time Limit to Respond:

We may need to verify your identity and ask for more information to process your request properly. We aim to respond to all legitimate requests within one month. In complex cases or multiple requests, it may take longer, and we will keep you informed.

10. Glossary

Lawful Basis:

• Legitimate Interest: The interest of our business in conducting and managing operations to provide the best service/product and experience while considering your rights and interests.
• Performance of Contract: Processing data necessary for the performance of a contract or taking steps at your request before entering into a contract.
• Compliance with Legal Obligation: Processing personal data to comply with a legal or regulatory obligation.

Third Parties:

Internal Third Parties: Other companies within our Group (if any).

External Third Parties: Service providers acting as processors based in the UK who provide IT and system administration services, professional advisers such as lawyers, bankers, auditors, and insurers based in the UK who offer consultancy, banking, legal, insurance, and accounting services, and HM Revenue & Customs, regulators, and other authorities based in the UK who may require reporting of processing activities under certain circumstances.